Business plan for rural tourism

Tourist bus business plan

Rural tourism is a fairly new direction in the Russian tourism industry, however, in European countries, this type of recreation has long enjoyed unchanged popularity. Statistics show that up to 40% of residents of European countries prefer to relax in rural areas, and the greatest fans of rural tourism are, as a rule, residents of megalopolises.

The concept of rural tourism implies the complete immersion of city dwellers in a village environment that is strikingly different from their daily life. As you know, the best rest is a cardinal change of scenery. Actually, the organizers of rural tours offer this opportunity to office workers. Naturally, on such a vacation, one should not lose touch with the outside world, that is, it is desirable to have free access to the road and satellite communications.

Business Benefits

Organization of rural tours has several important advantages over other types of business:

  • There is still a fairly free niche in the Russian market;
  • There is no need to obtain a license, which allows to carry out activities in the status of an individual entrepreneur;
  • No monthly payments for rent, utilities;
  • The opportunity to start a business with practically no financial investment, paying for the services of villagers from the money received as an advance payment.
  • If you have your own house in the village, farm and knowledge of local conditions, you don't even have to think of additional services.

Where to find clients

The main target audience of this type of business are:

  • High-income families;
  • People with an active lifestyle;
  • Families with multiple children.

Naturally, the consumers of this type of service are mainly urban residents. In Russia, the main disadvantage of rural tourism is its low popularity. Thus, in the coming years, until it becomes in demand, it is best to rely mainly on foreign tourists. They, as a rule, search for tours using online resources, so it is worth placing ads in several languages ​​on thematic forums and sites. Another working option is to find clients among firms. In most companies, it is common to conduct various corporate events. Previously, they were limited to organizing holidays and feasts, but today the trend has shifted towards joint trips to nature, so the proposal to spend a weekend in the village can be met with great enthusiasm.

The third option for obtaining clients is to conclude an agreement with travel agencies, which themselves will advertise ecological tours among their client base.

What to do with vacationers?

The Rise of Chinese Tourism: How and Where Chinese People Go and What It Means for the Rest of the World

The topic of education and child development has become more and more popular in recent years. Young parents teach their babies almost from the cradle. Due to this demand, more and more studios of various directions are opening in the country.

The business plan of the children's center can be useful for those who have long dreamed of opening a children's club for early development. Today, it is a well-paid and popular enterprise.

Types of childcare centers

Among the development centers you can find:

Development and creativity circles.

Buy a business plan for a children's development center

Leisure, entertainment groups.

Such institutions are not full-fledged kindergartens. Their main task is to provide leisure time with a developmental bias. If a child stays in the center for more than 3 hours without parental supervision, the legal regulations allow the child to be fed and slept under the supervision of dedicated staff.

A well-designed business plan of the children's center will help to plan expenses correctly and increase the opportunities for obtaining investments.

Project Summary

Currently, more tourists travel from China to other countries than from the US and other market leaders. Understanding how this affects world tourism.

Or leave a request on the website, after which our manager will contact you: The cost of a customized business plan starts from 50,000 rubles. The final cost is determined individually based on the initial project data. They trust us:

What is the difference between a travel agency and a tour operator?

Tourism business can be organized in two forms of activity: a tour operator and a travel agency. What is the difference between a tour operator and a travel agency and travel agency?

A tour operator is a dealer, a wholesale travel organization that has its own retail, namely a network of travel agencies, sells tours wholesale and retail. Tour operators develop a "tourist product", that is, they organize tours, develop tourist routes, organize advertising support, conclude contracts with local and foreign partners (hotel complexes, airlines, transport companies, consulates, foreign travel companies, etc.). The form of activity, as a tour operator, requires significant financial costs for opening an office, paying for commercial tours and meetings, booking and buying tickets for tourist complexes, tickets, advertising costs and the development of a retail network. The tour operator always has attractive prices for vouchers, as it purchases services in a complex, wholesale.

Travel agency - carries out retail sales of travel packages, works in partnership with a tour operator, receives a share remuneration from the sale of tours. This form of ownership provides for initial expenses only for organizational matters and business registration.

A travel agency can be both a tour operator (develop your own tours) and a travel agency (sell ready-made tours). The concept of a travel agency does not allow the consumer to distinguish between a tour operator and a travel agency, and this is very important in the formation of the cost of tours. Intermediaries often have overpriced vouchers. Responsibility for the sold tour extends to the intermediary and the tour operator.

List of travel agency services

Before writing a business plan for a travel agency, it is necessary to clearly identify the direction of activity. Travel services can be divided into the following types: mass (full list of services), specialized (for example, sale of tours to only one country or region, children's tourism, extreme tourism), local destination (tours within the country).

The general list of services in the travel agency's business plan may be as follows:

1) tourism for youth groups, extreme routes; 2) travel packages for newlyweds; 3) tour of the region, for example Europe, with a short stay in each recreation area (country, city); 4) business meetings , sectoral (economic) tourism for studying markets, modern scientific and technical achievements, searching for business partners; 5) selling tour packages to various resorts, organizing leisure; 6) booking air and other tickets, planning routes; 7) providing translation services; 8 ) hotel booking, paperwork and visas; 9) social tourism for families, single tourists, religious groups; 10) children's tourism, sale of vouchers to boarding houses and holiday camps; 11) educational tours, student packages, tourist language programs, exchange tourism experience; 12) hunting, mountain, cave, air, water tourism; 13) sea and river travel by ships; 14) exclusive, expensive tours; 15) organization of excursions, provision of guides, organizing nization of hiking and entertainment; 16) escorting foreign guests at business meetings and conferences.

Children's tourism is quite a lucrative idea for business. This service is relevant, since the level of urbanization is currently very high, the attachment of the younger generation to high technologies, modern gadgets and comfortable living conditions make a tourist trip interesting, exciting and unforgettable. Such events are unique for modern children, have recreational, health-improving, cultural and educational significance. It is worth noting here that in this case, children's tourism means exactly tourist trips, since travel agencies and tour operators are involved in the organization of full-fledged travel, and excursions are conducted by excursion agencies. Hence, the specifics of organizing a children's tourism business is that the main tourist routes are laid within the city limits or in the immediate vicinity of it. Also, such tourist trips are characterized by a short duration of the event (1-3 days), a short route.

The main target audience is children aged 12 to 18 years. Younger children can only take part in the hike with an accompanying adult (parent or guardian). However, the upper age limit is blurred, which makes it possible to organize trips for all age categories at no additional cost. The basic rule when forming a group should be approximately equal age of all participants. For example, if the presence of a child under 12 years old accompanied by an adult is expected in a group, then the entire group should be formed on the basis of a similar composition. Groups over 18 years of age must not include children. This is necessary to prevent potential conflicts, preserve the atmosphere of travel.

Currently, there is a small number of companies involved in organizing children's tours on the market, which is caused by the lack of awareness of the population about the potential service. In most cases, these are government agencies.

Premises, equipment and inventory

An office is needed to organize children's tourism. The leased office area should be about 30-35 sq. ... This is due to the need to place both office equipment and furniture for the implementation of organizational tasks (PC, printer, components, tables, chairs, filing cabinets), as well as shelving and storage space for inventory. There are no special requirements for the location of the office; it can be located both in the central part of the city and in a residential area. The average rental price for a space of 30 sq. ... is about 12,000 rubles per month. The cost of utilities (electricity, water supply, sewerage) is about 3,000 rubles per month.

Equipment and inventory for hiking is formed based on their specifics (hiking, water, mountain).

Any type of hike requires the following equipment and supplies:

  • individual first aid kits;
  • single tents;
  • sleeping bags;
  • roomy backpacks;
  • stoves and fuel;
  • means for ignition;
  • a set of reusable tableware (pot, plate, fork, spoon, knife).

All of the above equipment is collected in a backpack and is an individual set for one participant. Accordingly, the total number of such kits should depend on the potential number of participants in the hike. It is optimal to have 10 backpacks with all the contents.

Each backpack is also equipped with the necessary set of food products intended for the duration of the route. All participants are given a complete route plan and navigation aids. Each participant selects the necessary clothing and accessories independently, based on the preliminary instructions of the guide (based on the maximum weight of the backpack, usefulness, etc.).

As additional equipment, which each of the accompanying persons must have, there are a radio station for communication, a set of tools, spare elements for tents and other small paraphernalia.

Also, depending on the need, the necessary equipment can be taken for games, competitions, etc. (balls, ropes, flags).

When organizing a water trip, kayaks, means for keeping afloat (life jackets), thermal underwear of different sizes are required as additional equipment.

What information should a tourist bus business plan contain?

Summary of a business plan for opening a tourist bus from scratch

This project is a plan to create a private enterprise to organize a tourist bus in 24 months. First of all, we will list the key points of the process of creating a business plan for starting a tourist bus business plan from scratch.

First of all, the Idea of ​​the project and the Goals of the project arise, such as:

  • Creation of an enterprise with a high level of profitability.
  • Making a profit in a legal way, indicating the legal address, passport data of the head and founder of the project, data on employees.
  • Satisfying consumer demand for filling the niche of entertainment, providing health services, organizing safe travel, and organizing leisure activities for citizens.
  • Providing the opportunity to travel and organize leisure activities.
  • Search and conclusion of agreements with investors.
  • Project cost: 2 070 000 rubles.
  • Project financing: Carried out by obtaining a commercial loan in the amount of 2 070 000 rubles.
  • To implement the project, the enterprise needs to take out a loan in the amount of rubles for 24 settlement months with a discount rate of 14%.
  • Payback period: 2 years.
  • The investor's income will be 278,141.76 rubles.
  • Loan interest payments begin from the first month of the project.
  • Repayment of borrowed funds starts from the first month of the project. This circumstance is introduced in this business plan to simplify understanding of the structure of calculating the discounting flow and cash flow regulation. The repayment of borrowed funds begins from the first month of the project. This circumstance is introduced in this business plan to simplify understanding of the structure of calculating the discounting flow and cash flow regulation.
  • The pledged interest rate on borrowed funds is 14%. It should be borne in mind that at present banks are revising the rate of interest for investment projects downward.
  • The total amount of accrued interest will be 278,141.76 rubles.
  • The payback period from the beginning of the project is 2 months.
  • The payback period, taking into account the discounting, is 2 years.
  • The total economic effect from the implementation of the project for a conditional life cycle is 65,710,196.23 rubles.

Project Stages

Documentation required to study before starting an activity

Action algorithms prescribed in the tourist bus business plan

The tourist bus business plan contains the following algorithms for starting a business:

Project costs

In European countries, business on tourist buses is regulated by certain legislative acts that are absent in the Russian Federation. So, there is no threshold for the minimum comfortable equipment for the transportation of passengers. Therefore, most Russian businessmen prefer to use foreign-made buses. Tourist buses operating on the territory of the Russian Federation must be insured without fail. In addition, each passenger seat must receive additional insurance. The presence of an OSAGO policy is required. An analogue of these documents in European countries - i.e. "Green card"

Own vehicle fleet will not only require significant initial costs, but will also constantly require maintenance and repair. The variable cost item will depend on the number of departures and the distance traveled by the buses. To transport 8 or more passengers, a license is required, otherwise the businessman will face heavy fines.

Fixed expenses include such items of the financial business plan

Variable costs include

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