Yaroslavl region won awards of the National prize in the field of event tourism

Yaroslavia improved its position in the National rating of event tourism development in Russia

For the next two months, Yaroslavl residents and tourists at the peak of their pilgrimage will be able to choose spectacles for a variety of tastes and preferences.

The calendar of events for August-September was presented by their inspirers and curators at the already traditional press conference "Event Yaroslavia-2017".

How not to fly out of the top ten

The Yaroslavl Region is confidently one of the ten most visited regions of Russia and is recognized as one of the leaders in event tourism. Objectively speaking, this achievement is not surprising at all, if you look at the abyss of architectural, cultural and natural resources of our region, it was decided to keep it. Director of the Department of Tourism Yulia Rybakova spoke about such plans. According to her, considerable efforts are needed to make such a goal a reality, because Turkey, after the settlement of all political unrest, is again open to Russian tourists.

The traditional forum Visit Russia, which will be held on September 28-29, will become a platform for the invention of new "points of attraction". Its hit will be the event tourism projects fair. The best of them will replenish the collection of more than two hundred similar actions that already take place every year in our region.

The city picnic "Feast on the Volga", as its organizers assure, will justify the claims to become "a bright gastronomic event of the summer." Note that this is one of the types of event tourism - gastronomic travel. In the ranking of the events calendar EventsInRussia. om The Yaroslavl region is also included in the notorious "top ten". On the picnic day on August 19, the chefs of the best restaurants in the city on the banks of the Volga will prepare specialties, primarily fish dishes, and tourists will taste them together with the flaming natives.

"Bylinafest" without stamps

Also on August 19 in Podzelenye there will be a festival for family recreation "Bylinafest", where guests will see stories on the theme of ancient Russian history and epic heroics. As befits historical reenactors, the organizers promise to do “without cheap prints”.

And again on August 19th. On this day, according to tradition, the festival of bell and choral music "Transfiguration" will begin on the territory of the Yaroslavl Museum-Reserve, and will end on August 21. Thematically, the International Festival of Medieval Monastic Culture "Rostov Action" adjoins it - being completely independent in design and execution. Guests of the Rostov Kremlin will get acquainted with the history of icon painting, chants, books, listen to sacred music performed by famous groups, attend a master class "Rostov enamel" and a festival of lenten cuisine (again gastronomy!).

Who will be Miss Sheep?

The Yaroslavl Region took 6th place in the National Rating of Event Tourism Development in Russia, having improved its position by two points compared to last year. The results of the rating were summed up within the framework of the international tourism exhibition "Rest", which takes place from 11 to 13 September at the Expocentre in Moscow.

- Last year, our region entered the top 10 of the rating for the first time, taking the 8th line, and this year showed positive dynamics. This is a serious achievement in conditions of tough competition among the regions of Russia, especially since the event component is highly developed in the space of the Golden Ring, - commented Yulia Rybakova, director of the tourism department of the Yaroslavl Region. - More than 200 tourist events are held annually in Yaroslavia, and this year we have relied on supporting the most interesting and popular ones, successfully developing new formats: street food, historical reconstructions, large-scale festivals combining various directions of tourism and creativity.

All regions of the country took part in the rating, with the exception of Moscow and St. Petersburg.

The jury consisted of 28 experts in the field of tourism. Among them are the chairman of the profile committee of the State Duma of the Russian Federation, heads of international travel companies, teachers of tourism destinations of the country's leading universities.

The main evaluation criteria were the number and scale of interregional, national and international tourism events.

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The Yaroslavl Region has won six awards of the National Award in the field of event tourism "Russian Event Awards 2017".

In total, 12 projects were sent to the competition from our region. There were nine in the final. As a result, five projects were awarded in various nominations. One of the programs received two awards at once.

- Event tourism is one of the priority areas in the development of the tourism sector of the Yaroslavl region. It is he who can ensure the all-season tourist flow, - said Yulia Rybakova, director of the tourism department of the Yaroslavl region. - We are glad that sites are developing in the region, which offer interesting events both in winter and in the off-season. Particularly active is the Gavrilov-Yamskiy district, whose results are indicated not only by the prizes, but also by the real figures of the growth of tourist traffic.

In the nomination "Idea of ​​a tourist event" the first place was taken by the project of the festival "Korzinkin Blues". He was presented by Gavrilov-Yamskiy district. The Yaroslavl Region has two awards in the nomination "Site for a Tourist Event". The first place was taken by the Levtsovo aviation-technical complex, the third - by the Museum-Estate of the noblemen Leontyevs. The project of the Aurica Gardens pottery workshop was also awarded with a prize certificate. According to the results of voting on the Internet, the People's Choice Award was given to the Vetreno water sports center.

Another award was given in the personal category "For a great personal contribution to the development of domestic event tourism." She went to the head of the department of culture, tourism, sports and youth policy of the Gavrilov-Yamsk region, Galina Bilyalova.

"Russian Event Awards" is an annual national award in the field of event tourism. This year, 197 projects from 48 regions of the country reached the final of the competition.

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