Who is visiting us? Will Yaroslavl expect an influx of tourists this season?

The Center for Tourism Development of the Yaroslavl Region draws up a calendar of events for 2020

Yaroslavl is one of the largest cities in the Golden Ring of Russia, which attracts thousands of tourists every year. Unfortunately, this does not mean that the crisis has not affected us. People are trying to find budget vacation options.

This is most likely why hostels are in great demand. This is a European system of accommodation, which is a bed without additional amenities in the room. Are there many hostels in Yaroslavl? What do we lack for the development of tourism? The correspondent of "AiF" tried to sort out these issues.

Who did the crisis help?

Nikita Beletsky, Yaroslavl, manager of one of the Yaroslavl hostels, is confident that the economic crisis has become one of the driving forces behind the development of mini-hotels:

“The amount of funds of the population has noticeably decreased, so people began to travel shorter distances, looking for budget options. Travelers reoriented to domestic tourism. In my experience, people who previously would have preferred three- or four-star hotels have reoriented themselves to hostels. Now there are 15 of them in Yaroslavl. There are interesting and not so interesting: hostels, opened by franchise, author's and design projects, as well as ordinary premises with a bed. "

At the same time, our hostels differ significantly from European ones, says Nikita Beletsky.

“The hostel assumes an interesting interior, a special atmosphere, - said Nikita Beletsky. - Yaroslavl hotels do not always reach this level. Now abroad, such a format is popular as the post, it fluctuates between a hotel and a hostel. They also offer dorm rooms, but there are also double rooms with private facilities. People for a fee can "finish off" services to the level of the hotel - slippers, bathrobes, laundry. In Russia this word is not even used, we are still lagging behind. Plus, the State Duma is considering a bill according to which all hostels must be transferred to non-residential premises. Even now, to open a tourism business, you need a lot of funds and a huge amount of documentation. And even more will be required. At the same time, for budget tourists the price of a room per day should not exceed 1,500 rubles. "

What do tourists want?

“Our hostels do not always meet international standards,” Andrei Mikhailovich shared. “This should be more than just a bunk bed. Nowadays hostels with rooms for 2 - 4 people are most in demand abroad. And their advantages are not in the cheapness and a large number of placements, but in creativity, youth orientation, special interiors, additional features and services. It turns out that now in Yaroslavl, not hostels, in principle, are in demand, but accommodation with economy class amenities. If we talk about trends, then the number of individual tourists is comparable, and sometimes even higher than the number of group tourists who purchase tourist products from operators and agencies. After the closure of Egypt and Turkey, this direction has strengthened, and the Yaroslavl region offers interesting and unique tourism products that will please the most discerning traveler. "

Budget housing is not the only problem for the development of Yaroslavl tourism.

The Regional Tourism Development Center announces acceptance of applications for inclusion in the calendar of events for 2020. The organization reported this in its Vkontakte group.

It will include musical, sports, gastronomic and cultural events that will increase the visibility of the region among tourists. However, it will also be useful for the leisure of the region's residents.

Both proven projects and new ones are accepted for consideration. Main criteria: uniqueness, promotion methods, number of participants and subject matter.

In the application, you must indicate the address, date and photos, if the project is not the first time.

Applications: info @ visityaroslavia. u.

Photo from the group "Tourism Development Center of the Yaroslavl Region" Vkontakte.

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