Medical tourism - the departure of a patient to another country in order to find optimal treatment in a foreign clinic - has become a real boom in the 21st century. Many countries strive to offer high quality health care at a good price.
Nearly 8 million patients around the world seek overseas treatment each year, contributing to a $ 24-40 billion global industry, according to Patients Beyond Borders.
There are several reasons for the popularity of medical tourism, including:
But it is not always easy to choose the best medical tourism destinations. To make this potentially complex search much easier, we present the top 10 most popular medical tourism destinations according to the Complex Ichilov medical portal.
Opens the top ten medical tourism destinations of 2018 Spain. Namely - the city of Malaga, where the international hospital Vithas Xanit is located. It is renowned for its Department of Urology, which offers advanced and gentle technologies for the treatment of various urological disorders. One of the most mastered areas is laser transurethral resection of the prostate.
The urology department in one of the best clinics in Israel, Rambam Hospital in Haifa, is known for using the most modern equipment and technologies: from diagnostics to surgical procedures and medical treatment.
Over the past several decades, the United Arab Emirates (UAE) has strengthened its reputation as a country providing high quality and diverse healthcare services.
The most popular destinations for medical tourism in the UAE include not only gastroenterology, but also abdominal surgery and orthopedics. According to the Dubai Health Authority, the number of medical tourists in 2020 will reach 500,000 to 2 million.
Medical tourism: development trends
The rise in the cost of treatment in developed countries has stimulated the emergence of an additional requirement: high-quality treatment at low prices and vivid impressions from visiting a new country. Today, participants in the private medical services market face a wide variety of problems related to organizational, legislative, marketing and other aspects of doing business that require timely solutions.
The high cost of medical care in the developed countries of the world has become a serious problem not only for patients, but also for their employers, social funds, insurance systems and states.
Previously unresolved issues are part of a common problem. The use of marketing management tools in the healthcare sector remains insufficiently developed by domestic scientists.
The purpose of the article is to consider the general picture of the development of medical tourism in the world, analyze the experience of Turkey, highlight the prospects for the development of medical tourism in the country and the creation of "The Health Free Zone".
Medical tourism is a type of activity focused on the organization of medical care for patients far beyond their place of permanent residence. The term "medical tourism" appeared in the late 1980s. XX century. Its origins were fueled by globalization, the development of information technology and the rise in overall health spending.
The practice of providing medical services outside the country (place) of residence allows you to combine rest abroad with receiving highly qualified medical care. The phenomenon of medical tourism is based on the receipt of medical care to solve specific problems with human health in a price-quality ratio.
There are hundreds of companies in the world whose field of activity is related to medical tourism. In our country, it is a Medical Assistance Company, partners of which are global associations and associations, such as the Global Medical Tourism Association (GHTC) (includes 40 countries of the world), the Medical Tourism Association (AMT), the Turkish Medical Tourism Association, as well as the best clinics in Europe and the world.
It should be noted that the Turkish Medical Tourism Association is the largest association in the world, uniting 278 health and health tourism institutions.
The Assistance Company is the regional representative of the Turkish Medical Tourism Association. Turkey is recognized as a competitive high-tech country in the healthcare sector. The Turkish healthcare industry has been comprehensively and comprehensively restructured. High-level service standards, modern technologies have been introduced.
There are 22 medical associations in Turkey, including 50 clinics accredited by the "Joint International Commission (JCL)", the so-called "gold standard of healthcare", which is 15% of the total number of accredited medical institutions in 47 countries of the world ... The achievements of Turkish medicine give the right to place it on a par with the best clinics in the world.
This fact is confirmed by the fact that the leading American medical center John Hopkins, which for 20 years has been recognized as the best in the United States, has an affiliated medical center in Turkey, which uses all the same treatment protocols, and in the United States. The advantage in the medical tourism market is highly qualified quality medical services at relatively low prices, as well as a visa-free regime.
The tourism sector has become one of the most affected by the coronavirus. Due to the closure of borders and restrictive measures, the flow of tourists to the Irkutsk region has significantly decreased. Accordingly, revenues to the regional budget also fell. The pandemic also made adjustments to international cooperation, made us look at the development of domestic tourism from a different angle. Now the regions are attracting travelers with new tourist destinations, developing new tourist products for residents and guests of the country. But for a complete recovery of the industry from the crisis, it is necessary to solve a number of problems, in particular in the Baikal territory, and integrate into the national project Tourism and the hospitality industry, which is being developed in the country on behalf of the President of the Russian Federation. The document is planned to be approved in the spring - by the summer tourist season of 2021. The goals and objectives of the profile project, new directions and tools for the development of domestic tourism became the main topics of the II International Tourism Forum Time to Rest on Baikal !, organized by the Tourism Agency of the Irkutsk Region and the Chamber of Commerce and Industry of Eastern Siberia. Read more about this in the material IA IrkutskMedia.