Vacationers will be sent to nature reserves

Cognitive tourism in reserves

Specially protected natural areas of Russia will open for ecotourists

Curonian Spit. photo: pixabay. om

The sudden "lockdown" of outbound tourism, which happened due to the COVID-19 epidemic, raised the question of the urgent and high-quality development of domestic tourism. The authorities have relied on travel to the natural treasures of Russia. The Ministry of Natural Resources told Parlamentskaya Gazeta that the department is testing a new strategy for the development of ecological tourism in 16 specially protected natural areas (PAs), some of which will be promoted, including on foreign sites. An ecotourism website is also being prepared for launch. And a bill has been submitted to the State Duma that explains what ecological tourism is and protects nature reserves from too zealous entrepreneurs.

Boring, expensive, dangerous

In 2019, according to statistics from the Ministry of Natural Resources, more than 8 million tourists came to the national parks and reserves of Russia, of which over one and a half million - to Kislovodsk, which, apparently, is due to its transport and financial accessibility for the majority people. And, for example, only 471 thousand tourists reached the beautiful Russian North National Park in the Vologda Oblast, which closes the top five in terms of attendance of protected natural areas (PAs).

Moscow and St. Petersburg account for up to 60% of the entire market of tourist services within Russia, according to a survey of Russians by VTsIOM in January this year. Another 25% - in cities with a population of one million, only 10 percent - in the North, and in its "rich" part, that is, Surgut, Tyumen, Nizhny Tagil and similar cities. The same survey showed that many people are prevented from traveling to their native lands not so much by the lack of "star" service, but by the high cost of travel.

It also turned out that often people simply do not know exactly where they can go and what is worth seeing there. Often, the refusal to visit a particular region is associated with stereotypes: it is supposedly "boring", "industrial" or "dangerous", writes VTsIOM.

How to promote nature to the masses

As soon as the epidemic closed the borders for tourism, the Ministry of Natural Resources and the Federal Tourism Agency began to actively promote the idea of ​​travel within the country. The face of this campaign is ecological tourism - a new phenomenon for Russia, which has not even been spelled out in the legislation yet.

On June 5, the Ministry of Natural Resources and Environment held a meeting with representatives of the tourism industry on the development of eco-tourism. As the Parliamentary Gazette was told in the department, following the discussion, 16 pilot PAs were selected, “where various approaches and methods will be applied to increase the number of visitors in accordance with the permissible recreational loads”. As a result of this work, an optimal methodology for the development of eco-tourism should appear, which is then broadcast to other national parks, arboretums and reserves, the Ministry of Natural Resources said.

Of these 16 territories, the department has separately identified four that are of greatest interest to foreign tourists. These are the national parks "Curonian Spit" (Kaliningrad region) and "Russian Arctic" (Arkhangelsk region), as well as the Kronotsky reserve (Kamchatka Territory) and the Wrangel Island reserve (Chukotka Autonomous Okrug). “A separate promotion strategy in the foreign media space will be prepared for these territories,” the Ministry of Natural Resources said.

In order for Russians to better know about the tourism potential of their own country, the ministry is also developing an information portal on ecotourism. The site is now almost ready to go live. It will be possible to learn about the tourist services of all reserves and national parks, including the cost and directions to them. Also, users will be able to apply online to visit these places, the department noted.

On June 6, the Ministry of Natural Resources and the Federal Tourism Agency gave an official start to the season of eco-tourism. In the Prioksko-Terrasny Reserve of the Moscow Region, Deputy Head of the Ministry of Natural Resources Elena Panova and First Deputy Chairman of the State Duma Committee on Physical Culture, Sports, Tourism and Youth Affairs Vyacheslav Fetisov, together with the guests, walked the suspended ecological path "Through the foliage", looked into the enclosures to bison and bison, planted rowan. The authorities hope that in the future this type of tourism will become a worthy alternative to the usual beach holiday.

Vacationers will be sent to nature reserves

Problems to be solved

Announcements

On fires, emergencies, places of unauthorized waste disposal and other violations in the Kabardino-Balkarian nature reserve, please contact the operational duty officer of the FSBI "Kabardino-Balkarian State Reserve": +7 (86636) 41-9-07 ; Deputy Director for Territory Protection - +79287228848; The head of the operational group - +79280777475. Email - zapovednikkbrdelo @ mail. u

Educational tourism

360000, Kabardino-Balkarian Republic, Cherek district, g. Kashkhatau, st. Mechieva, 78

Phones: 8 (86636) 41-7-18, 41-9-07

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