Tourism in the Rostov region is a branch of the economy of the region of the Russian Federation, engaged in the provision of tourist services to the population.
About a million tourists visit the Rostov Region every year. The tourist resource of the region includes up to 800 objects of the tourism industry. The development of tourism in the Rostov region is facilitated by the presence of unique natural objects of the state natural reserve "Tsimlyansky", monuments of history, culture and art, developed infrastructure. Tourism in the region is under the jurisdiction of the Ministry of Culture of the Rostov Region. Income from tourism is 1.% of the total income of the gross regional product of the Rostov region.
Due to the presence on the territory of the region of a significant number of historical and cultural objects and natural monuments, its tourist potential has sufficient opportunities for the further development of the cultural and educational sphere. The nature of the Don has attractive recreational resources, which favors the development of sanatorium and health resorts and sports tourism.
Sufficiently comfortable climatic conditions for a significant part of the calendar year, the richness of cultural and ethnographic traditions, the presence of developed transport links with other subjects of Russia and countries of the near and far abroad characterize the Rostov region as a promising region in the all-Russian segment of the tourism industry. Characterizing the general direction of self-organized tourism in the Rostov region, we can say that its most representative type is recreational tourism. The natural landscape of the coast of the Azov Sea is characterized by safe depth, gentle coastline, shallow and sandy beaches. The swimming season lasts on average from May to September, the temperature of the sea water during this period ranges from + 18 ° C to + 25 ° C. In addition, on the territory of the Azov region, you can take a self-medication course in mud salt lakes. A selective survey of tourists showed that 58. % of vacationers are residents of the Rostov region, 38.% are Russians from other regions, 3.% are foreigners, of which three quarters are citizens of the CIS countries. The bulk of Russian tourists arrived from the Central 35.%, the South excluding the Rostov region 25.%, the North-West 8.% and the North Caucasus 7.% of the federal districts.
Event tourism is also developed in the region, which is represented by major events in terms of attendance and level of organization: the All-Russian festival of military-historical clubs in Azov, the Interregional festival of author's songs in the village of Romanovskaya, the International literary and folklore festival "Sholokhov spring "in the village of Vyoshenskaya, a festival of Cossack folklore in the village of Starocherkasskaya. In 2015, these festivals were attended by 21 thousand people.
The main flow of tourists 71.% goes to the Rostov region by personal automobile transport, another 20.% by buses. The federal highway M-4 "Don" passes through the region. 4.% of tourists use railway transport. In the regional center is located one of the largest junction railway stations of the Rostov region - Rostov-Glavny, with direct and transit communication with which in summer the cities of Belarus, Ukraine, Abkhazia, all federal districts of Russia, except for the Far East, have a direct and transit connection. 1.% arrive in the region by air to the only airport in Rostov-on-Don that receives passenger aircraft. The main waterway of the Rostov region, the Don River, is connected by the Volga-Don canal with the Volga, which makes it possible to provide communication by water transport with the Volga cities, as well as with Moscow. 1.% of tourists visiting the Rostov region use cruise ships. In addition to the regional center, cruise tourism centers are the villages of Starocherkasskaya and Romanovskaya, the city of Konstantinovsk.
In 2014, an assessment was made of the costs of tourists in the Rostov region for the purchase of various types of goods and services. As a result, it was calculated that tourists spent 4.32 billion rubles in a year. Of this amount, 3.15 billion rubles were spent on accommodation, 959 million rubles - for meals in canteens, cafes, restaurants and fast food outlets, 286 million - for the purchase of food products. The total turnover of organizations and individual entrepreneurs serving tourists visiting the Rostov region in 2014 amounted to 2.94 billion rubles.
The main resources of the tourism potential of the Rostov region include places associated with famous natives of the region: Mikhail Alexandrovich Sholokhov State Museum-Reserve of M.A. Sholokhov, Anton Pavlovich Chekhov House-Museum of A.P. Chekhov in Taganrog, Anatoly Kalinin, Alexander Solzhenitsyn, Emperor Alexander I, the Palace of Alexander I in Taganrog, military leaders A. Suvorov "House of Suvorov", S. Budyonny House-Museum of S.M. Budyonny and others. About eight thousand archaeological objects of cultural heritage have been discovered on the territory of the Rostov region.
In the region there are prospects for the development of educational, water, ecological, rural, ethnographic, "wine" festival "Don vine" and other types of tourism. Summer holidays on the coast of the Azov Sea are gaining popularity, the most common beach holidays are in Taganrog, the Neklinovsky district, on the Pavlo-Ochakovskaya spit and near the Chumbur-Kos farm.
Russians and foreigners show interest in the architectural monument of Rostov-on-Don, the monuments of the village of Starocherkasskaya, the archaeological museum-reserve "Tanais", the historical reconstruction of the Azov siege seat of the Don Cossacks in 1641. The Don museums contain canvases by famous painters of the 18th - 20th centuries, collections of gold finds from the Scythian-Sarmatian period, ethnographic collections, and military equipment.