Cancellation of licensing of services provided by travel agencies has opened up new opportunities for the development of small businesses in this market niche. However, not everything is so cloudless. In a tough competitive environment, only 30% of companies manage to make a profit in the first year, and by the end of the second year, 90% of newly opened enterprises are out of the struggle. We will tell you how to open a travel agency and, most importantly, how to become one of those 10% of successful entrepreneurs who receive a stable income in the tourism industry.
Selling a tourism product, a travel agency acts as an intermediary between the tour operator and the tourist. The interaction scheme is easy to imagine by indicating the functions of each of the participants.
Before starting a travel agency, you must form an understanding of its responsibilities. This:
Further, before opening a travel agency, you will need to determine the directions for sale. At the start, the following rules will help you navigate.
Statistics and opinion polls show that consumers are more willing to trust companies specializing in one area, expecting that here they will be more likely to answer all their questions. Therefore, if you plan to master several areas at once, you should prepare for the fact that each of them will have to be promoted separately from the others.
Opening a travel agency is not as difficult as opening a car dealership or insurance company. But keeping up with the crazy pace of the market, opposing yourself to thousands of competitors is not an easy task.
The tourism business is very attractive for start-up entrepreneurs, because it does not require large financial investments, and the demand for tours is always great. But only a few, the most prepared, manage to avoid pitfalls, of which there are a great many in the "recreation industry".
Today tourism is massive, according to forecasts, the number of travelers will only grow every year. The number of travel agencies is increasing, new hotels and restaurants are being built, new airports are opening, and the tourist infrastructure is developing rapidly. The tourist business is experiencing a significant upsurge, and for many businessmen there is a real opportunity to become a participant in this interesting business.
So let's take a step-by-step look at how to start a travel agency from scratch for a budding entrepreneur.
Before deciding to start a business, you need to at least in general terms imagine the state of affairs in the industry in which you plan to work.
So, what are the characteristics of the tourism business today:
At the stage of planning the company's activities, it is necessary to determine the target audience of buyers. This is necessary to create the concept of the project, since the characteristics and preferences of your potential buyers will affect the choice of the location of the office, the range of tours, it is very likely that the name of the travel agency, and then the means and methods of promoting services.
Then you need to write a business plan for the travel agency. What should you pay special attention to when drawing up a business plan?
The creation of a travel agency involves the provision of travel services to individuals. It is divided into two types: services that are provided as a package tour or are individually selected. In this article, we will consider how to open a travel agency from scratch, what documents are required, what is the payback and profitability. Let's start with the advantages and disadvantages of a business.
Advantages and disadvantages of opening a travel agency
Let's list the main difficulties and advantages that you can face in this business.
Advantages Disadvantages Low cost of organizing a business High competition in business Business all year round (recession is possible in winter) Difficulty in promoting your services
Registration of a travel agency consists of three parts:
For registration with the tax office, select the code of the main activity (OKVED) - 63. 0 Activities of travel agencies (the group includes: activities of organizers of tour operators, activities of travel agents, activities of tour guides, guides).
A tour operator, due to greater responsibility, can only register an LLC, while a travel agency is given a choice between an LLC and an individual entrepreneur.
In most cases, the legal form is chosen - LLC. This is due to the fact that clients do not particularly trust individual entrepreneurs in the field of tourism, therefore they prefer LLC. The activities of the travel agency are subject to the simplified taxation system (STS). In this case, the tax rate is calculated in one of two ways:
In Karelia in the next two years, more than 20 campgrounds may appear on popular tourist routes along the main highways. This is a new type of tourist recreation for the republic, which attracts with a relatively low price, affordable logistics and proximity to places of interest.