Russians will develop tourism in villages

Russians will develop tourism in villages

Rural tourism can become a locomotive for regional development and a link between various business areas

Today, rural tourism is the second most popular in Europe. The residents of our country are also not averse to spending a few days on the farm, trying healthy food and relaxing in nature. But agritourism in Russia has not yet become widespread - the bill of deputies and senators, submitted to the State Duma, is intended to correct this situation. The document may be adopted this year.

Why do the townspeople want to escape to nature

Parliamentarians propose to introduce into the legislation on tourism in Russia the definition of rural tourism (agritourism), which involves travel to a domestic agricultural producer, explained one of the authors of the initiative, a member of the Duma Committee on Agrarian Issues Viktor Kidyaev. In addition to the definition, there are two more innovations in the document: it is assumed that the Ministry of Economic Development, which is in charge of tourism, and the Ministry of Agriculture, which is responsible for the development of rural areas, will be responsible for this area in terms of regulatory and legal regulation. “The principle of double regulation is being laid, that is, all decisions will have to be made by agreement of two departments,” said one of the authors of the bill, Deputy Chairman of the Federation Council Committee on Social Policy Igor Fomin. - And the third point - the state support of agritourism will be introduced into the law on support of agriculture as a priority direction. That is, people who develop this area on their farm will receive state support. " Similar mechanisms exist in agriculture today: for example, a reduced interest rate on long-term loans has been introduced for farmers - they are issued for 15 years at a rate of less than five percent.

“We expect that if, according to the same principle, assistance is provided to small entrepreneurs who want to invest in agricultural tourism facilities, it will be very effective,” says Fomin. - You can pay attention to other successful examples. Now in agriculture there is such a practice as direct subsidizing of the costs of agricultural producers for the purchase of equipment: the farmer buys a new car and the state returns him 30 percent of the cost ”. According to the senator, specific mechanisms to support agritourism will be developed in the Government, but the main thing is that now this type of travel will be considered one of the priorities. This task, by the way, is also included in the program for sustainable development of rural areas, which is being developed by the Cabinet. “And agritourism is just seen as one of the areas of non-agricultural business that can be developed by villages,” Fomin added.

Rural tourism can become a locomotive for the development of entities, a link between various spheres of business, priorities of state policy and the cultural needs of society, says Mikhail Degtyarev, Chairman of the State Duma Committee on Physical Culture, Sports, Tourism and Youth Affairs. “In Europe, agritourism brings in 10-20 percent of the total income of the tourism industry, and is preferred by about 35 percent of the population. In France, Great Britain, Holland, Ireland, Germany, engaging in rural tourism is encouraged at the national level and is considered as an integral part of the comprehensive socio-economic development of the village, ”Degtyarev said. The development of this type of travel is beneficial for everyone: for Russians, agritourism is an opportunity to see the real village life, get acquainted with the history of the region, live in private estates, taste organic products and hear local folklore. As for the villagers, the promotion of this direction will give them an additional source of income, provide employment in the service sector and develop infrastructure in the countryside. In particular, we are talking about improving the condition of roads, transport security, water supply and trade, the legislator said.

Moreover, a number of subjects have a successful experience in the development of rural laborism - the corresponding programs have been adopted in Ivanovo, Kaliningrad, Leningrad, Moscow, Penza, Pskov, Saratov, Tver regions, the Republics of Mari El, Buryatia, Karelia, Altai , Krasnodar Territory. “However, there are still many undeveloped places suitable for this type of recreation,” emphasized Mikhail Degtyarev.

Peasant life will attract foreigners to the country

The economic feasibility of developing domestic tourism in rural areas, according to experts, is obvious: the provision of a new type of accommodation and tourist services will allow agricultural enterprises to diversify their income structure. “This is especially important for them during the off-season, when“ non-core ”income allows them to support the company, and in the new season they use less credit. In the future, an active tourism business in rural areas will push the development of infrastructure, supplies and any related business, ”said Viktor Kidyaev. In his opinion, the initiative can bring the greatest benefit to small settlements that do not have large enterprises on their territory, but are interesting from the point of view of tourism.

If the law is adopted, new jobs, mini-hotels and hotels will appear in the villages where tourists can stay. “Food outlets will also open,” says Elena Sutormina, head of the Commission of the Public Chamber of the Russian Federation for the Development of Public Diplomacy, Humanitarian Cooperation and Preservation of Traditional Values. “Moreover, these cafes could use farm products. One of our goals is to increase income from tourism, and agritourism can seriously help in this matter. Therefore, it is very important to give preferences to businesses engaged in rural tourism, to develop public-private partnerships. " According to her, the promotion of agritourism will help attract more foreign travelers to Russia: many are interested in getting acquainted with rural life, folk crafts, and trying their hand at hunting or fishing. In addition, according to safety criteria, this is one of the most calm and peaceful types of recreation, freeing a person from the bustle of the city.

It is especially important that rural tourism does not require large investments, large expenditures from the state - according to one of the authors of the initiative, a member of the Duma Committee on Agrarian Issues Svetlana Maksimova, agritourism “is content with using the existing potential of rural regions : unique natural resources and objects of historical and cultural significance, private housing stock in the countryside, food products produced on personal farms. "

Thousands of objects of rural tourism are already operating in Russia, and the Ministry of Culture some time ago even held a competition and published a catalog "The best practices of agritourism". “What is the principle of such facilities being built? As a rule, this is a mini-farm, where entertainment for tourists is provided, a program for children is obligatory, - says Igor Fomin. “There is an opportunity to look at domestic animals, taste healthy food, see the life of farmers, stages of agricultural production.” Therefore, the developed bill is not about the emergence of a new direction, but about the scaling of agritourism throughout the country. The senator recalled that the fiscal year in the country begins on January 1, and therefore the bill will most likely be considered in the autumn session. “It makes no sense to hurry too much - additional consultations can be held to make the law more effective,” the parliamentarian believes. In his opinion, the law may be adopted in the fall.

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